Using automated email campaigns to collect customer video feedback is a great way to automate the process and save time. Zap can be set up to create a new subscriber in Mailchimp or another marketing app when a customer submits a video. Companies can send the videos directly to the customer or follow up with emails. By creating an automated email campaign, companies can send customer videos on a schedule and follow up via email.
Vocal Video
If you’re looking for a more polished way to get customer feedback, consider using Vocal Video. The system allows you to record polished video reviews of products and services without being an expert video producer. Vocal Video also includes 15 customer testimonial videos. Its easy-to-use interface makes creating video reviews a breeze. To learn more, check out our customer testimonials section. But before you go all out and invest in Vocal Video, check out these other methods for gathering customer feedback.
While creating and implementing VOC strategies may take some time and effort, HubSpot’s customer feedback software makes it easy to get the pulse of your customers and capture critical KPIs, such as satisfaction. The system comes with pre-built surveys and customizable VoC templates that you can use to collect feedback. It also connects with service software and CRM. Another tool, Medallia, makes it easy to capture, route, and analyze large volumes of data.
Texting customers
If you are interested in increasing your customer reviews, texting is the way. Text messages are read and opened 98% of the time, making them an excellent tool for video testimonials. Text messages can be personalized to provide the link to your landing page where customers can record and submit their video testimonials. Here’s how to text customer video feedback:
First, you’ll need to decide on a format for your text messages. The text messages should be as professional and courteous as emailed survey requests. They should also include your business name for a consistent branding effect throughout the customer journey. After deciding on a format, make sure you choose an opt-in list of customers to text. Then, send out the texts. The customer will receive them, and you can begin putting them to good use.
Automated systems
Customer video feedback is an increasingly important aspect of brand health. These automated systems help companies capture and analyze video feedback from customers. Unlike traditional surveys, video feedback enables companies to get a detailed, in-the-moment view of a customer’s experience. These tools can provide insights that are 10X more valuable than those gained from emails alone.
