Instagram receives over 500 million users each day. This makes it perfect for businesses and individuals who are looking to improve visibility in the virtual world. With the right number of followers, Instagram becomes the perfect tool to promote any type of business. However, before you can start enjoying all that traffic, you’ll first have to build a strong community of followers. Here’s how to grow your Instagram account.
Post Creative Content
One of the best ways to attract Instagram followers is to produce content that many people will love. When you share helpful and quality content with audience on Instagram, people often share these posts, leading to an even wider audience coverage. Your content needs to be of the best quality and factual. When posting content, don’t simply share information about your products, but rather create an engaging story around them to make it more interesting.
Post Regularly
In addition to posting quality content, you’ll need to ensure you have enough content to share as often as possible. The idea behind this is to keep your audience engaged so they don’t have a reason to look elsewhere for related information and products. Some businesses share content daily while others only need to post a few times a week. This is usually based on the type of products you sell and type of audience you are targeting.
Use Proper Hashtags
Hashtags are used to reach Instagram users that aren’t in your followers’ list. Make sure you use variations of keywords in your hashtags in order to reach a wider audience. With Instagram, you can use up to 30 Hashtags per post. However, it is not advisable to use as many Hashtags. In fact, experts suggest that you use a maximum of nine Hashtags in each post. There are also tools you can use to see which Hashtags are trending, making it easy for you to choose relevant keywords to use.
Encourage User-generated Posts
A great way to increase followers is to allow your audience to create posts of their own. While most people would consider it lazy to use content shared by followers, this can actually work to your advantage in many ways.
Organize Contests
Another great way to increase followers is to organize contests and giving away freebies. The contests can be simple or complex based on your preference. However, you don’t want to create contests that are too difficult or discouraging.
There are many other creative ways You can grow your Instagram account. Use the available tools to check which campaigns are working best for you and improve on them for even better results.
