LinkedIn is a fantastic tool for connecting, searching for dreams and hopes, and networking. The main aim of your LinkedIn profile is to effectively brand your skills and market you. These 6 steps will help you become a LinkedIn expert that everyone turns to.
Step #1: Use a Professional Photo
When it comes to uploading your photo, you need to take time to ensure that you use the best photo possible. A well-taken photo can dramatically improve your profile and make you stand out from the crowd. The point is to keep it as professional as possible. Think about your occupation and not your hobbies. Ensure your appearance is great in the right light.
Step #2: Summary
Next, write a killer summary that gives the most important details about you. The summary is your platform for selling. In your summary, you need to highlight your qualifications and specialties. Take this time to also define your achievements and accomplishments. Include information about your career, and avoid rambling.
Step #3: Searchable Keywords
It is important that you take your time to choose strategic keywords that make you discoverable. Considering your skills and experience, think about keywords that can best describe your trade. You need to ensure that these words are in your LinkedIn profile. Recruiters are likely to land on your profile before they can go to your competitors.
Step #4: Work History
This section is very important. While job titles are nice, they can be generic and uninformative. But you should not write a full-blown essay. Just make sure you include the things you did where you worked. Keep it simple and make sure you include the major highlights of your work history.
Step #5: Endorsements
The endorsement section is where you indicate all your skills. This will help you in emphasizing any other extra skill that you didn’t mention in the work the history part.
Step #6: Activity on LinkedIn
The whole essence of LinkedIn is to connect with like-minded professionals in your circles. Reach out to people in your professional network. Like, share, and comment on industry-relevant posts. Also, join groups targeting your area of professionalism. This makes it easy for you to start popping up on the newsfeeds of other people and is a great way of marketing yourself.
Conclusion
LinkedIn is a fantastic tool for marketing and branding yourself especially in your professional sector it is best that you become a LinkedIn expert. If you haven’t yet jumped on the LinkedIn profile bandwagon, you are missing out. Technology has made it easier to tell the world what we can do. Seize the immense benefits of LinkedIn and start connecting with people in your professional network.
